Selling Your Home
When you select Alex Chingas & The Riverside Realty Group to market your property, our primary objective is to secure the highest price possible for our seller’s properties, in the shortest amount of time—all while minimizing inconvenience to you. The Riverside Realty Group is locally-owned and independently operated. As such, we are free of the time-consuming red tape and corporate mandates that often interfere with results. All decisions are made in-house, in response to market trends.
The first step is identifying a target market for your home; a custom marketing plan is then implemented, specifically selected for the unique nature of your property, to assist in reaching a broad spectrum of qualified buyers…print advertising, internet marketing, and brochure circulation are only the beginning. A skilled team goes to work, expertly coordinating all aspects of our multi-level approach to property promotion. The finest architectural photography, descriptive copy, and graphic design will successfully capture interest in an array of recognized, high-impact publications. Full-color property brochures are professionally produced and stand out from the rest—aimed at capturing interest from the most discerning customers and well-connected brokers in key marketplaces.
We are particularly proud of our commitment to online advertising. Dazzling digital photos, professional text, and upgraded “showcase” packages from websites like Realtor.com, the web’s most visited real estate site, all ensure that your property will be seen by motivated buyers. Our Data Exchange agreement provides you with an extra degree of promotion, displaying your listing on other real estate company websites. At the heart of our marketing plan for the millennium is the expertise of our tech-savvy team. Because an overwhelming percentage of today’s buyers start shopping for a home online, we’ve obtained “e-PRO Internet Marketing Proficiency Certification” from the National Association of REALTORS® (earned by only 1% of over one million members). Additionally, The Riverside Realty Group was co-founded by an early pioneer in online marketing, whose specialty in Search Engine Optimization techniques assisted him in growing his internet-based retail operation into one of the internet’s most prolific businesses.
The sale of what is likely your largest investment—your home—is a responsibility The Riverside Realty Group takes very seriously; and a successful result is of utmost importance. Our personalized, individual marketing plans are designed to give your property the worldwide exposure it deserves, ensuring a successful outcome and smooth closing.
“The sale or
purchase of one’s home is likely the largest financial decision of their life. I am honored to have earned the trust and respect of so many buyers and sellers in our area. It would be my pleasure to provide you with a confidential, no-obligation consultation. In today’s marketplace, the professional you select has a direct effect on your success…my track record speaks for itself.”